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ABOUT ME



Carolina PintoStrategic Mindset meets On-Set Execution.

I am a London-based Fashion Management & Marketing graduate (First Class Honours), working at the intersection of brand strategy, creative production, and graphic design.
My approach pairs analytical research with hands-on set experience and a genuine eye for visual identity - from on-set logistics to designing the campaign itself.

Having supported productions for global names like Balenciaga, MaxMara, and Marc O’Polo, I’ve developed a sharp sense of premium standards and the logistical precision it takes to bring a creative vision to life. I also design: brand identities, packaging systems, and campaign visuals, several built to full commercial-brief standards, including sourcing, pricing, and rollout strategy, and graded First Class.

I thrive where strategy, production, and design overlap and I’m looking to bring that combination in-house.


Graduated with a Dissertation Thesis Award (2nd prize) and Dean’s List honours throughout.






AREAS OF IMPACT

Production & Coordination: Managing on-set logistics, talent, and workflows for commercial shoots, documentary productions, and live events.

Brand Strategy & Research: Conducting digital, UI/UX, and consumer research to ground concepts in data.

Design & Brand Identity: Developing logos, packaging systems, and campaign visuals from concept through to final asset.

Creative Support: Collaborating within cross-functional teams to translate briefs and creative direction into finished assets - from campaign visuals to editorial interviews.
SKILLS

Strategic: Concept Development • Brand & Consumer Research • Digital & UI/UX Analysis • Content Strategy • Editorial Direction & Interview Scripting

Creative: Brand Identity Design • Packaging Design • Typography • Campaign Visuals • Event & Poster Design

Operational:
On-Set Coordination • Call Sheets & Risk Assessments • Budget Planning & Timeline Management • Supplier & Talent Liaison • Event Website & Ticketing Setup • On-Camera Interviewing

Technical:
Adobe Illustrator • Adobe Photoshop • Final Cut Pro • Canva • Microsoft Excel (Data Analysis) • Adobe InDesign & Lightroom (in progress)

Language:
German (native) • English (full professional proficiency)











AVAILABLE FOR FREELANCE

Currently based in London. Available for freelance roles in London and Berlin, and open to travel for international location shoots.

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